Pvris have just released their highly-anticipated third studio album, Use Me. On the new record, frontwoman, multi-instrumentalist, songwriter, and producer Lynn Gunn steps into a new chapter, as she owns her role as Pvris’ leader and sole architect. The result is 11 pop conjurations of glitchy beat-craft, airy guitars, and spell-binding vocals. Along with the unique sound is a distinct visual style, the video for ‘Dead Weight’ was created in Milan with Italian director YHELLOW who recently directed videos for ‘Hallucinations’ and ‘Old Wounds’.
Lynn explains, “‘Dead Weight’ is about being a people pleaser, holding others up and never asking for anything back. Quite often that can being taken advantage of and can be hard to say “no”/set boundaries, this feels amplified especially as a woman. This song is about stepping into my power as a woman, shedding old skin and taking nurturing/caretaker feminine nature and turning it into a super power.”
That newfound sense of freedom lies at the core of Use Me. For years, Lynn remained in the background too shy to take all of the credit for the vision of Pvris and her role in the songwriting, presentation, much of the production, merch, and visual video concepts. At last, she is ready to shine a light on who she is and what she does.
Writing and recording all of 2019, she found the perfect collaborator to bring this to life in JT Daly [K. Flay]. With Lynn writing, cooking up beats, playing guitar, drums, and bass, and singing, he amplified and augmented her vision and versatility in the studio.
Limited edition indie exclusive purple vinyl.